We build storytelling identity, leading to seamless experience, ending in creating true value. The studio is a collaborative practice engaging in identity design and art direction, running by graphic designer Billy Cheung. 


繪制部

旨於與不同領域之設計師合作之設計工作室,專精於品牌視覺規劃及統籌、視覺識別系統,美術指導及平面視覺設計等設計領域。


Info
Contact
Lab
Shop


Taipei, Taiwan
台灣






We build storytelling identity, leading to seamless experience. The studio is a collaborative practice engaging in identity design and art direction, running by graphic designer Billy Cheung. 


繪制部

旨於與不同領域之設計師合作之設計工作室,專精於品牌視覺規劃及統籌、視覺識別系統,美術指導及平面視覺設計等設計領域。


Info
Contact
Lab
Shop


Taipei, Taiwan
台灣





“Every piece of collectible implies a story behind.”
集合日常選物,將生活中的細節呈現。


Full Moon is a select general store, promoting a selection of items we encountered in daily life.

The brand name "Full Moon" adopts the traditional Chinese metaphor of the phrase, which means happiness and completeness. The full moon phase is the most complete phase of the moon in the moon phase.

Every piece of collectible implies a story behind, put these stories as a collective, would complete the full phase.

A general store presenting the details of our daily lives.

滿月選物藉由日常生活中遇到的選物品項,在現代繁瑣的生活中,讓細節成為新主流,體現生活的美。

「滿月」取其意,有美滿、完整的意思。
月滿,即月亮在月相中最完整的階段。

集合日常選物,將生活中的細節呈現。



Client―滿月選物
Naming, Copywriting―Graphic Dept
Art Direction, Design―Billy Cheung


#Brand Identity  #Naming  #Copywriting  #Brand Strategy  #Digital Design


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