“Love . Care . Mobilize, connect with the community.”
Action Care International Limited is a Hong Kong registered non-government organization since 2008, serving the homeless, new arrivers, elderly, single parents and low-income families within the community. Love Care Mobilize have always been the centred-theme of Action Care.
The lead concept was based on the mission statement of the community organization “Love, Care, Mobilize”. Taken the customized typography, to comply with the simply visual languages — the “linking heart and mind through love and care” atmosphere.
Client―Action Care Int’l Ltd.
Art Direction, Design―Billy Cheung